Article written by AlphaPixel Reach team member Chris Hanson. Over the past few months, Facebook (now called Meta) has been testing a new Business Manager upgrade that they promise has all sorts of wonderful improvements. Rumor in the industry was that the upgrade would have been completed last night, May 8th, 2022. Interestingly, this morning, many[…]
One Message, Many Platforms
Article written by AlphaPixel Reach team member Mindy Hanson. Your time is valuable. When you sit down to write a blog, newsletter or social media, you want the content to reach as many people as possible. Have you considered that the topic you choose to write about can serve multiple purposes and be used for[…]
New Year Digital Marketing Check Up
Article written by AlphaPixel Reach team member Mindy Hanson. The start of a new year is full of new possibilities and opportunities. Resolutions to eat healthier, exercise, get more sleep, and spend time with family are all high on our lists of personal priorities. We buy more produce, join a gym, make a doctor’s appointment[…]
Apple’s New Privacy Practice and What it Means to You
Article written by AlphaPixel Reach team member Chris Hanson. By now you’ve probably heard about new privacy changes Apple is making, and how they will drastically impact digital advertising and even the whole Internet. There are a lot of opinions being thrown around about the situation, and it’s not a simple situation to explain. We’ll[…]
When it Comes to Followers, Think Quality Over Quantity
Written by AlphaPixel Reach team member Mikayla Dudek. In today’s world, one that seems to revolve more and more around social media as time goes on, it’s easy to get caught up in what our social media says about us online- and more often than not this means focusing heavily on the number of followers[…]
Social Media Audits: Why They Really Matter
Blog is written by AlphaPixel Reach tem member Mikayla Dudek. You’ve probably heard of a social media audit, and you’ve probably been recommended to get one performed for your business, but do you really understand why they are so valuable? A Social Media Audit is composed of several elements, but we’ve outlined a few to[…]
7 FREE Things YOU can do NOW to Improve Your Digital Marketing
This article appeared in a recent Chamber of Commerce newsletter and we thought you might find it helpful even if you are not a member of you local chamber. Read through all 7 steps and see how many you can take care of this week. If you need guidance or assistance, please do not hesitate[…]
Change is in the Air — Time for a Digital Marketing Change?
“Autumn asks that we prepare for the future —that we be wise in the ways of garnering and keeping. But it also asks that we learn to let go—to acknowledge the beauty of sparseness.” ~ Bonaro W. Overstreet It is the first day of Fall. Leaves may have already started to change color around you,[…]
Do Not Navigate without a GPS – On the Road or in Digital Marketing
When you are traveling from one place to another, there are multiple ways you can try to navigate to your final destination. You can drive randomly hoping that at some point you’ll end up in the right place but that’s usually not the best strategy. You may encounter traffic, run into special events that have[…]
What is Digital Marketing? Presentation for Conifer Chamber of Commerce
AlphaPixel Reach works with small to medium businesses ad non-profits to enhance their digital marketing and expand their Reach. Thank you to the Conifer Area Chamber of Commerce for inviting us to present at their October breakfast meeting. The slideshow here is from the quick overview talk Mindy Hanson gave at the meeting. We look forward[…]